MV AGUSTA

Art Direction, Web Design

When MV Agusta-GB Motobike- approached us for the design of their digital platforms, we were immediately hyped for the work as motorcycle addicts and MV Agusta riders at Reaktor. They wanted a brand presence on the web that is both informative and creative.

BACKSTORY

MV Agusta Turkey needed a website that appeals to multiple audiences while effectively displaying content. Displaying the motorcycle model range elegantly was crucial, and the information also had to be catchy.

MODEL RANGE

TYPOGRAPHY & COLORS

PROCESS

Bikes of the brand are exotic, premium level. So the model pages had to reflect the unique look and feel of the products. We’ve designed a 3d rotatable platform for the model page hero, combined with a specs information of the bike.

MODEL PAGE ABOVE THE FOLD AREA

STRUCTURE

GB Motobike wanted the website to be modular and easy to update. We layed out the overall look by reusable design components such as sliders, galleries and content grids. The outcome is a unified and elegant look and feel.

COMPONENT BASED DESIGN

RESPONSIVENESS

For a significant percentage of visitors accessing the website from their mobile devices, the design also had to be mobile first. The design output is handled with mobile visitors in mind.

DEVELOPMENT

We utilized our own development WordPress block editor Gutenberg page builder plugin —Kioken Blocks— for the production of this project at full scale.

KIOKEN BLOCKS EDITOR INTERFACE IN WORDPRESS

VERDICT

Working on a brand we love as motorcycle enthusiasts and building a full-scale project was a pleasure for us. Result:

Happy client, happy riders 🙂